The super fund using tech to boost Aussies’ retirement

Hostplus has won Money's 2026 Best of the Best award for Innovation in Digital Advice Tools.

• Find out how we chose the winners
• Order your copy of the bumper awards issue
• Check out more from Best of the Best 2026

Quality advice can be critical to helping Australians make the most of their super savings. Hostplus is making good advice more accessible to its fund members with its digital tools.

Super funds have come a long way in terms of the online tools available that take the guesswork out of retirement planning. But Hostplus is setting a new benchmark.

The fund ushered in a new era in financial advice for members with the launch in late 2024 of SuperSmart, an innovative education-led digital tool aimed at helping members achieve the retirement outcomes they deserve.

SuperSmart delivers personalised financial education and digital personal advice to eligible Hostplus members, with a user-friendly, fully integrated, self-guided platform.

The beauty of SuperSmart is that Hostplus members can engage with bite-sized educational modules that offer self-paced, tailored learning in a fun and interactive way.

The platform also comes packed with intuitive features such as an interactive risk profiler, helping members 
to optimise their super and plan for retirement.

David Elia, chief executive of Hostplus, observes that convenience also matters to fund members.

"That's why we've developed the Hostplus app, giving members a secure and simple way to manage their super on the go.

"These tools are part of our broader commitment to making super more accessible, more personal and more empowering for every member.

"We're incredibly grateful to be recognised by Money - a publication that's long been a trusted voice for Australians when it comes to financial insight and guidance."

Get stories like this in our newsletters.